FOR IMMEDIATE RELEASE
EARTHBABY COMPOSTS ONE MILLION POUNDS OF DIAPERS
Bay Area Start-up Celebrates Significant Environmental Milestone
SAN FRANCISCO – Nov. 14 – EarthBaby, the nation’s first compostable diaper service, reached a milestone this week, composting one million pounds of diapers in three years of operation. This is comparable to diverting 1 percent of the San Francisco Bay Area’s annual disposable diaper waste from municipal landfills. The achievement coincides with an expansion of the company’s delivery and pick up zones to extend service to the East Bay, in addition to existing zones in San Francisco, Berkeley, Oakland, San Jose and Santa Cruz.
The disposal of diapers into landfills is a major environmental concern. Approximately 95 percent of the diapering population uses single-use disposable baby diapers, and 18 billion diapers are dumped into U.S. landfills each year – more than 350 million in the Bay Area alone. According to the EPA, among other organizations, it is estimated that, regardless of whether a diaper is disposable or compostable, it will take 300 to 500 years to break down in a landfill. By comparison, a compostable diaper that is professionally composted takes only 14 to 16 weeks to become nutrient-rich topsoil.
EarthBaby’s compostable diaper service aims to counter this problem by offering an innovative approach to the disposal of diapering products, combining the ease of a single-use diaper with the convenience of a traditional diaper delivery service. Customers log onto www.earth-baby.com to place an order of diapers, wipes and compostable bags for easy disposal. Each week, their EarthBaby order is delivered, and soiled diapers are collected and professionally composted.
EarthBaby was founded in 2008 by Mark Siminoff and Stephen Wahl, two Bay Area dads in search of a simple way to reduce the environmental impact of diapering their children. The company’s approach – a straightforward online platform, comparable costs, convenient home delivery, and impeccable customer service – is a direct response to their own experiences as new parents. EarthBaby allows parents to streamline their lives while contributing to a more sustainable future.